Education Increase ROI

June, 2014

17% to 24% eMail Open Rates

Multi-Channel Athletic Fund Campaign Helps University Engage Key Alumni

State-of-the-art program boasts high response rate Challenge: Our client is a private Catholic university with an enrollment of 5,200 undergraduate and 4,400 graduate students. The school has struggled in the past with engaging alumni and was looking for new ways to encourage donations. The university wanted to reach out to alumni and friends with an affiliation to…
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